Total TV share vs Broadcast TV share: how this impacts campaign planning
A key objective for 2023 for the BRC is the TAMS measurement of alternative devices used in the home to ...
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Tag: media
Catch ‘em while they’re young…
Advertisers need to be mindful and responsible when using influencer brand marketing towards children.
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Media Moves: New look for VISI, Pelser takes helm at M-Net channels, SoulProviders wins new clients
The Media Online’s weekly round up of people, account and business moves in media.
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DStv Media Sales introduces key initiatives to enhance campaign effectiveness and efficiency
To support our valued clients during load shedding, DStv Media Sales has introduced key initiatives to enhance campaign effectiveness and ...
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Media entrepreneur: A social media agency with a social conscience
Marcia Monareng is no stranger to entrepreneurship. Her parents both have township businesses: her mother runs a kota shop and her ...
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Awards Wrap: Effies and Nedbank IMC join forces, BritBox to livestream 76th EE BAFTA Film Awards in South Africa, entry deadline looms for Sanlam Group Awards for Excellence in Financial Journalism, 2023 MMA SA SMARTIES enter the metaverse
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media ...
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