Want to win over South Africans? Start by listening
South Africa isn’t one audience with the same tastes and tick boxes, but millions of people with different ways of ...
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Tag: Nicky James
AI-tools are smart, but human creativity is smarter
I'm a huge fan of AI and the benefits it brings to daily life. We often don’t even realise we're ...
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Tell the truth and tell it fast: Crisis communications in an ‘always-on’ world
Crises can be unpredictable, impacting businesses of all sizes and industries. However, the approach to crisis management today has undergone ...
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