TAMS RIMS set to change today
Some of the variables used in the current weighting matrix in SAARF’s Television Audience Measurement Survey will change today . ...
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Tag: TAMS
SAARF issues latest television audience measurements
The South African Advertising Research Foundation (SAARF) has released the latest Television Audience Measurement Survey figures. The TAMS universe is ...
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Briefly…SAARF TAMS information days coming up
The South African Advertising Research Foundation (SAARF) TAMS information days will be held in Johannesburg, Durban and Cape Town. SAARF has ...
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AMPS 2011: Media maintaining, even growing, in tough times
The South African Advertising Research Foundation (SAARF) released the results of the 2011 All Media Products Survey (AMPS) this week ...
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TV’s new TAMS currrency is coming as PVR data is ‘unpaused’
The South African Advertising Research Foundation (SAARF) is about to launch time-shifted viewing data, something Chris Eyre, managing director of ...
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No more media chocolate for you!
When I was recently asked by The Media to participate in an open forum at GIBS Institute, to 'Demystify Print ...
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