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Journalists in the era of Covid-19: learning along with their audience

by Cathy Dlodlo
June 24, 2021
in Radio
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Journalists in the era of Covid-19: learning along with their audience
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If one could sum up the job of a journalist, it mostly comes down to telling stories. Not our own, but those of other people. This might sound simple, but the work that goes into writing and broadcasting or publishing a story can take days.

Journalists are thus considered people who have a wealth of information on the widest variety of topics. Now, taking this into consideration, who would ever think we would live in times where we would have to report on something unknown, invisible, so foreign, never experienced in modern times, and only learning the (mutating) facts as we write?

That’s Covid-19 for you. It can certainly be considered a watershed moment in the media industry globally.

One day the OFM News team was chasing a story about a church gathering with international guests in Bloemfontein with possible Covid-19 positive cases, the next the whole country had been shut down – lock, stock and barrel – cut-off from the rest of the world. I remember telling a colleague, who responded very calmly, “Not to worry, so is the rest of the world”.

The newsroom was abuzz with more questions than answers. Information overload was the order of the day. The team was in daily brainstorming sessions to figure out ways to tell the story differently. We had to make sure we were double-checking and questioning ourselves all the time. Are we giving enough information? Should we give more? Are we maintaining the correct balance of warning without causing panic? What should we do differently?

But still, the ink from our pens could not dry. We had to learn and inform. And then learn more and inform more. We epitomised the Confucius quote: “The man who asks a question is a fool for a minute, the man who does not ask is a fool for life.”

It was clear that it did not matter what happened, the basic test of journalism – whether a story is considered news or not – still applied. If you do not know the answer to a question, chances are about 10 of your friends or family members do not know it either and that is enough people who would be interested in the story.

Another foolproof strategy in journalism – especially when you run out of angles for news articles – is to tell the story through someone’s eyes. To try and make it more human and to tell the story using someone else’s words. But as time went on, we realised that hundreds and thousands of people were testing positive and a frightening number of them were succumbing to the pandemic.

As is the case with any news department worth its salt, the OFM News team sets the news agenda for listeners and readers in Central South Africa. Our ability to keep people informed has been tested in so many ways with the coverage of the Covid-19 pandemic.

Although listeners and readers were glued to their radios and screens during hard lockdown, they became overwhelmed within a few months, and news and pandemic fatigue set in. I do, however, believe that never before have the South African public and the government understood the importance of the news industry as well as they do now.

The OFM News team strives to keep listeners in Central South Africa informed and up to date. More than a year later and the country is now experiencing the third wave. At provincial level, the vaccination programme is in full swing.

As the pandemic continues to change our lives in a million different ways, we, the news writers, will continue to learn along with our listeners and readers, and, most importantly, report on it.


Cathy Dlodlo is news manager at OFM. She has 25 years in journalism – specialising in investigative journalism and politics.


Tags: Cathy DlodloCovid-19journalismlistenersnews reportersOFMOFM Newsradio news

Cathy Dlodlo

Cathy Dlodlo is news manager at OFM. She has 25 years in journalism - specialising in investigative journalism and politics. She runs the OFM newsroom while doing journalism & media training and motivational talks with tertiary institutions, community radio stations, public representatives at legislatures, municipalities & NGOs & schools. On a more personal level, she is a news junkie, coffee snob, photographer, and is addicted to reading.

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