Anne Dolinschek describes herself as a 'gladiator in a pencil skirt focusing on influencer marketing strategies'. Her education and experience is steeped in communications with a BCom: Communication Management degree from The University of Pretoria and vast experience in traditional and digital PR. This afforded her the opportunity to work on influencer campaigns for the likes of PPC, LG Mobile, P&G, MTN and a number of smaller brands. Her love for connecting brands with consumers through alternative platforms has led to the birth of Nflu#ntial where she was he founder and chief strategist.