Dissecting the LSM 7-10 market
May 17, 2023
WATCH: Chasing the Sun 2 spoof goes viral
March 22, 2024
The evolution of sports media
April 26, 2024
Past, present, future
April 26, 2024
What Generation Z wants from brands in 2024
April 25, 2024
Prof Ilse Struweg is an Associate Professor in the Department of Marketing Management. She is based on the Bunting Road campus where she teaches Consumer Behaviour, Marketing Management and supervises post-graduate students. Prof Struweg has worked in higher education, both in academia and university management, locally and internationally since 2001. She completed her PhD at the University of Pretoria in 2005 and her research specializations include Strategic Integrated Communication, Integrated Marketing Communication, Public Relations and Qualitative research methodologies. Her teaching philosophy is based on developing and challenging students (beyond knowledge and skills), to become impactful, mindful citizens.
Tiger Brands compromised its brand equity in three key areas in its response to the listeriosis crisis.
The Media Online is the definitive online point of reference for South Africa’s media industry offering relevant, focused and topical news on the media sector. We deliver up-to-date industry insights, guest columns, case studies, content from local and global contributors, news, views and interviews on a daily basis as well as providing an online home for The Media magazine’s content, which is posted on a monthly basis.
Editor: Glenda Nevill
glenda.nevill@cybersmart.co.za
Sales and Advertising:
Tarin-Lee Watts
wattst@arena.africa
Download our rate card
Copyright © 2015 - 2023 The Media Online. All rights reserved. Part of Arena Holdings (Pty) Ltd