Janine Lloyd is MD of Livewired PR. Livewired PR is a multi-award winning strategic public relations company with an integrated model utilising in-house PR, experiential, advertising and digital teams all working together to achieve the clients’ objectives. Livewired is also a member of the ForeBrands integrated marketing services group and has successfully positioned and helped build brands and reputations for a number of South African and multi-national companies and people.