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Liesl started her career in banking with First National Bank in 1988, marketing and promoting its Videobank Solution, the precursor to Internet banking. She was responsible for the promotion of the solution in Kwa-Zulu Natal, calling on its branches and clients. After seven years, she moved into payroll software sales where she was responsible for new business at Paywise Software. Liesl garnered further sales experience with Siltag, a member of the Siltek Group where she was responsible for business development of their Asset Tagging solution. A stint at Hewlett Packard (HP) saw her leave the field of sales to move into public relations where she joined Livewired Communications. Within 4 and a half years', gaining valuable experience in technology PR, Liesl formed Evolution PR in 2004 and grew the business to include a client base including international and JSE listed companies. Liesl has grown her company to include 13 clients over the past 14 years and has been able to compete with larger PR agencies due to her personalised service where she plays an integral role in the management of each account.
Times have been tough for businesses in South Africa. Business confidence is low and as a result, companies are looking...
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