Ray Langa is CEO of Leagas Delaney. Leagas Delaney is an independent communications agency with offices in London, Hamburg, Milan, Shanghai, Johannesburg and Cape Town. We believe in redefining desire to provoke action - giving consumers seductive, creative experiences at every point of the customer journey. For 40 years, some of the world’s biggest companies have trusted us with their brands, a responsibility that is as stimulating for us today as it was on day one.