In SA, regulations about labelling don’t allow advertisers to use pictures likely to create a false impression of the product. But this has not stopped advertisers from making dubious claims. Read more
South Africa has an effective and functioning advertising self-regulator. But it doesn’t always work as it should. The self-regulatory regime in place cannot do enough to protect consumers because it is based on the willing co-operation of advertisers. The Advertising Standards Authority of South Africa’s (ASASA) Advertising Code of Practice requires advertisements to be legal, […] Read more
