Advertising
Top global and African speakers lined up for Advertising Week Africa
A range of high-powered speakers have been confirmed for the inaugural Advertising Week Africa. The event takes place in Johannesburg...
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Companies promoting causes can be accused of ‘wokewashing’, in it for good PR
Brands connecting with social issues can be a win-win: Consumers become aware of important social issues that may lack media...
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Heads up: Social platforms to scrub alcohol and tobacco advertising
Facebook has announced a new policy that will restrict the sale and limit content related to alcohol and tobacco products...
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Where are the South African advertising and media case studies?
Case studies provide useful insights into what works and give us guidelines for how to build effective campaigns in our...
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Racism and sexism in advertising: We’ve come a long way, but still have a way to go
There’s still work to be done, but embracing each other’s differences while seeing what brings us together, is the key...
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It’s time for complete transparency in digital ad data rebates
What's most important is that folks in our industry care about undisclosed payments and the consequences of these perverse incentives....
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