Communications
Strategy for success: Using your personal brand as a business tool
If your life came down to one catchphrase, or one line, how would you define 'you'? A personal brand statement...
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Why the time is right to leverage the power of influence
Gone are the days when a brand could broadcast a message over the radio or TV and rest assured their...
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For traditional PR firms, the transition to digital is long overdue
Digital PR is simply the evolution of what has until now been known as 'traditional' PR. The time when there...
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Is networking dead? What you need to remember about business and people
From creative problem-solving to nursing sustainable relations, networking has been pivotal in human development, commerce, and peace. But in light...
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#MediaEntrepreneur: The ‘queen of PR’ gives golden advice
Mahlodi Legodi is the founder of FR Communications, which stands for 'Fellow Royals'. Why not, when she is the 'queen...
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The path to growth for agencies in the age of digital
Technological changes do not change the essential value of communications. It provides more tools of unlocking this value.
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