Browse the latest media news articles below to get the inside scoop on the radio industry.
*CYBERTORIAL: SABC Radio has invested in world-class research to allow for strategic media planning so that advertisers get maximum reach and impact for the correct audience, without having... Read more
*CYBERTORIAL: In a bid to improve local content for an evolving audience and to put itself on a par with its international counterparts, SABC Radio has recently undergone a process of intern... Read more
The core purpose of any commercial radio establishment is to create profit for their investors through radio sales. Marketers advertise on radio with a particular return on investment in min... Read more
Having spent the better part of two years working at the RAB in the UK in the early to mid-2000s it always surprised me that radio as a media type was not particularly well supported by UK a... Read more
Dissident DJ Gareth Cliff has never been one to shy away from generating controversial headlines. So when the former 5FM breakfast show host announced that he would be leaving the station an... Read more
Radio Sonder Grense was known to attract older, more traditional Afrikaners, but apparently things have changed. Charles Leonard, who now has a funky music slot on the station, is testimony... Read more
