Media business
A right royal row: Lessons from Meghan and Harry’s trade mark trouble
The quest by Prince Harry and Meghan Markle for legal protection of their Sussex Royal brand has been one of...
Read moreDetailsWill small businesses make it through the COVID 19 pandemic?
During this period of uncertainty, we as small business owners need to make quick changes to survive and keep our...
Read moreDetails
Leadership during COVID-19: Show up and show off!
Well done, leadership of our country. This is big. Let’s not wait for another pandemic to hit us before you...
Read moreDetails
Understanding the ‘why-why’ in small business
Small businesses have been massively impacted by the Covid-19 pandemic, including marketing, advertising, eventing and media supply companies.
Read moreDetailsCOVID-19 proves that media’s value is growing – but we need to find better ways to measure it
The COVID-19 pandemic is disrupting every industry. For the media sector, coronavirus creates both opportunities and challenges.
Read moreDetails
The psychology of consistency and its role in branding
If a consumer trusts a brand, they are willing to pay a premium for it even though there are other...
Read moreDetails
