Today is the day the SABC transitions into its “new fit-for-purpose purpose structure”, as the public broadcaster promised when it issued a release on the finalisation of its retrenchment process. The SABC board is believed to have endorsed far-reaching proposals to put the broadcaster back onto a sound financial footing and to bring an end […] Read more
The advertising industry shouldn’t be complaining to the regulators about what they feel is the consumer being overly offended. They need to talk to the media. To use their ad buying power to get the media off their lazy arses and not to accept ARB advertising bans without question. Read more
Whenever a major retail brand does something incredibly stupid, I am contacted by the business media with the question: “Does this mean the death of the brand?” My answer is always an emphatic “no”. Controversy very rarely kills brands. Read more
Ever since Adam was sold down the river by a snake-apple salesman, marketers and media owners have put pizazz before pragmatism. Read more
Social media in South Africa has been awash with panic, conspiracy theories and mass account deletions ever since it became known that on 8 February 2021 WhatsApp users would have to agree to a new set of terms and conditions in order to be able to continue using the platform. Should it be taken seriously? […] Read more
With government being painfully soft on policing those who break CoVid-19 rules, is it not time for the news media to go beyond simply covering the pandemic as a news story? Read more
