Amazon’s arrival a double-edged sword for South African brands
The long-awaited launch of Amazon.co.za is a watershed moment for South African businesses, brimming with potential for increased market reach, brand elevation, ...
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Tag: Amazon
Amazon is here and dentsu South Africa is ready!
The wait is over! Amazon, the global e-commerce giant, has made its grand entrance into the South African market. Dentsu ...
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Let the ecommerce brand war begin
What do Amazon, Temu, and Shein have in common? Big budgets and an aim to gain a foothold in South ...
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Retail media a key consideration for any Amazon play
After the long-awaited soft launch of Amazon, many local brands will be accelerating their e-commerce strategies. However, too few brands ...
Read moreAmazon is coming and it’s going to be BIG!
Amazon is set to launch in South Africa, marking a significant development for the industry. Despite the initial buzz surrounding ...
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In the fog of the video streaming wars…
Prussian general and military theorist Carl von Clausewitz presented the concept of the “fog of war” in 1832. It is ...
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