Tag: AMF

Last week I suggested that the AMF could do well to consider developing appropriate guidelines for media agency interaction with ...

Earlier in the month I read a Digiday article with delightful schadenfreude. The writer was lamenting that the belief the ...

The media agencies, through the AMF Charter, have stated that they and their clients are looking for an Establishment Survey ...

In an effort to unite sectors of the media and create and fund a central establishment survey, the Advertising Media ...

Bartho Janse van Rensburg believes those in the out of home media industry must consider their long-term future rather than ...

A year ago the National Association of Broadcasters resigned from the South African Audience Research Foundations (Saarf) sending shock waves ...