The World Federation of Advertisers is launching the world’s first-ever global diversity, equity and inclusion census of the marketing and advertising industry. Read more
The advertising industry shouldn’t be complaining to the regulators about what they feel is the consumer being overly offended. They need to talk to the media. To use their ad buying power t... Read more
“I’m not a member of the Advertising Regulatory Board. Do I need to comply with their code?” The short answer is “no…and yes”. Here’s the long answer… Read more
[OPINION] I had rather hoped that South Africa’s new advertising watchdog, the Advertising Regulatory Board (ARB), would prove to be a little smarter than its predecessor – the ASA... Read more
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