Social media fits Big Tobacco’s advertising needs to a tee
You can call it stealth, undercover or guerrilla marketing if you wish. Whatever its name, this is 21st-century cigarette advertising ...
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Tag: cigarette advertising
First e-cigarette ad flights in SA on TV, in cinemas and online
On Monday night, South Africa's first e-cigarette ad was flighted in the first part of a campaign that will see ...
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In the dark about dark marketing?
Governments around the world are considering and increasingly approving legislation that seeks to reduce the public's exposure to the advertising and ...
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Are the media and advertising industries fast asleep?
Conclusive research by the South African Medical Research Council has presented the media and advertising industries with a wonderful opportunity ...
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