Tag: connected TV

There is no question that we are witnessing a changing of the guard in video advertising. For decades, linear TV ...

What makes the job of marketing the most fun is identifying trends and finding new channels to adopt.

However we go forward, and with whatever new suppliers, I hope that we attack some of the real, low-hanging fruit ...

According to eMarketer research 83% of internet users in South Africa watch broadcast TV, and 81% of the same audience watch SVOD ...

What was for decades a show about the latest in consumer electronics gadgets has, for the last 10 years, become ...

In this world, no advertisers with any kind of breadth and scale in their consumer offering, should be channel-first when ...