Tag: Continental Outdoor Media

No longer can brands rely on the loyal, regular and rational customer; in fact, products are likely to be bought ...

Executing innovative and impactful outdoor advertising campaigns is something that confounds many advertising agencies and there is a tendency to ...

The new and largest Woolworths store, to be opened at Nicolway Shopping Centre next week, already has customers intrigued, with ...

Media Moves… TheMediaOnline's weekly round up. Havas Media buys US marketing agency, ignition. New chair for ABF. Continental Outdoor is ...

The total loss of revenue of the proposed alcohol advertising ban is expected to be around R2.6-billion, resulting in about ...

The US’s most watched annual sporting extravaganza - the Super Bowl - highlighted the significant potential of out of home ...