ASA in business rescue, but what next for the ad regulator?
Its board of directors has voluntarily placed the Advertising Standards Authority of SA (ASA) in business rescue. In a statement, ...
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Tag: IAB SA
How, what and where to optimise content for mobile
Smartphones are playing an integral part in our daily lives, which explains why we shouldn’t ignore their impact. Imagine your ...
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Lightning speed highlights from ‘advertising’s new world order’
In keeping with the trend of ‘snackable content’ IAB SA CEO, Josephine Buys, gives us lightning speed highlights of the ...
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The Bookmarks 2017, open for entries
The 2017 Bookmark Awards, an IAB SA initiative, are now open for entries. South Africa’s most sought-after awards recognising all-things-digital, ...
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A crossroads and a new frontier: Traversing the cutthroat media terrain
At a time when traditional methods of publishing are undergoing rapid change, digital allows new opportunities to connect with readers ...
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Three steps for an effective digital campaign
Digital advertising can be a tricky, fragmented landscape. However, if you plan on using the right figures, the biggest media ...
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