Celeb vs. nano influencers: What SA brands need to know
In today’s digital landscape, influencer marketing has evolved from a mere buzzword to a cornerstone of brand strategy. South Africa, ...
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Tag: IAB SA
Jacaranda FM top of the pops in online radio
Kagiso Media Radio's Jacaranda FM and East Coast Radio headline South Africa's top online radio offerings. Interactive Advertising Bureau (IAB) ...
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Awards Wrap: Bookmarks and Veuve Cliqot Bold Women finalists revealed, Creative Circle announces dates for events
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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Four overlooked insights for effective influencer marketing campaigns
As the new communications economy has evolved, it’s become more difficult for brand content to achieve the same impact as ...
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Awards Wrap: Bookmarks Masterclass in February, entries open for Sikuvile Journalism Awards, Sibu Mabena joins Dubai Lynx’s entertainment jury
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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eNCA and SABC make mark in top 10 online publishers list for October 2023
eNCA and SABC have entered the Interactive Advertising Bureau of South Africa's top 10 online publishers list, with 4 301 ...
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