In a bold move, Instagram is testing hiding post likes in seven countries at the moment. The new test feature allows you to see who liked your posts, but no one else will be able to. Read more
Giving consumers digital rewards is the best way to encourage them to watch, share and engage with your brand, video content, says Rob Anderson. Read more
The Media Online's weekly wrap of need-to-know global media news. Read more
The less intrusive you are as a business, the higher your chances will be of building a strong community around your brand, generating new leads, and improving conversions. Read more
With influencer marketing currently being the talk of the town, brands need to watch out for signs of fake influencers trying to scam them. Read more
As chief marketing officers of two of the top five global advertisers, Unilever and Procter & Gamble respectively, Keith Weed and Marc Pritchard are well placed to identify the issues that n... Read more
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