Kwasukasukela: a media industry story gets real
Media industry consolidation is accelerating pressure on costs, efficiency and measurable outcomes Complexity is losing value as agencies and brands ...
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Tag: integrated communications
Rethinking agency models in a time of disruption
Integrated communications drives stronger business results Panel agency models can dilute brand consistency Trust is now a critical communications asset ...
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100% local: Maphai and Jones partner to power-up independent agency
Kgaugelo Maphai’s recently launched Matrix Communications Group and Quinton Jones’ TMI Media have joined forces as part of a growth ...
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