Fight, media, fight! Political correctness is the bedfellow of intolerance
OPINION: It worries me that political correctness is growing into such appallingly petty correctness without anyone really noticing. I am ...
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Tag: media
ANC vs. the media, again
From time to time in South Africa, the ANC makes threatening noises about the media, and starts to lash out, ...
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New media now mainstream media, so where’s the adspend?
New media! That is how many people still refer to digital. But my question is, how can something that has ...
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Are what we call insights actually just assumptions?
OPINION: Before we begin to attempt to answer the question, we need to be clear about exactly what the difference ...
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Why rich content and native advertising are such an important partnership
The Wikipedia definition of native advertising is “a form of online advertising that matches the form and function of the ...
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Worth every second? Making the case for micro-video
The introduction of paid marketing opportunities on micro-video opens up new opportunities for brands. Amanda Phillips explains how they can ...
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