With most consumers in South Africa being brand fugitives, i.e. not loyal to a single brand, brands must work hard to attract and retain them. Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
By understanding the value of customer touchpoints and actions taken, marketers are better positioned to make more strategic media allocations. Read more
What do you get when you bring together some of South Africa’s top radio practitioners? An engaging, no holds barred, insightful conversation. Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
After just over four months in the position, SABC has announced the resignation of acting chief operations officer COO Dr Craig van Rooyen. The public broadcaster cites “personal and family reasons” for his departure. Having also held the group executive of technology position, Van Rooyen is scheduled to leave on 9 September 2019. An amicable […] Read more
