The Media Online's weekly column delivering news of account wins, people moves and media business news. Read more
Understanding a consumer’s culture, genuinely getting closer to them and making them part of your brand’s story are key elements for a business’s success. Read more
The IMC’s Marketing Gets Naked conference offered insights into the world of marketing, both locally and globally, with advice, case studies and trends. Read more
Having recently embarked on a brand re-positioning journey, Nedbank has revealed its new agency partners that will handle the bank's various accounts. Read more
Stripping away all the outer layers to reach marketing's raw core is what next year's Nedbank IMC Conference is all about. And what a line-up of speakers they have planned. Read more
The world of business is rapidly changing, with tech being a major disrupter, and brands that don’t keep up will find themselves in trouble. Read more
