From consumer to ‘prosumer’ – tracking the future of brand expansion
The TikTok revolution is transforming online commerce, giving brands several clear pathways to direct engagement – and mad growth.
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Tag: platform
Taxi commuter data reveals how tech advancements are bridging the digital divide
Thanks to technology, innovation and a critical collaboration of local expertise, retailers and marketers have the opportunity to access data ...
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WATCH: YouTube reveals its top trending videos in SA for 2022
YouTube has unveiled lists ranking the top trending videos, music videos, Shorts, and creators in South Africa.
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What Elon Musk’s destruction of Twitter tells us about the future of social media
Contemplating life without Twitter pushes us to look beyond Twitter’s odious underbelly to consider what we liked about it.
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Quote This Woman+’s women’s database gets boost from Google News Initiative
Quote This Woman+ (QW+) has received over $50 000 from the Google News Initiative to support its tech turnaround.
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Creators on Humanz platform earned over R100 million from 2019 and 2021
The local influencer marketing landscape has transformed significantly from the early days of simple product mentions and celebrity endorsements.
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