Playboy offered a model of manhood that was intelligent, fun, and sexy and, crucially, set in opposition to marriage. Read more
When it comes to women’s and men’s magazines, the word on every editor’s lips seems to be “value”. This is particularly true of women’s magazines. When a woman is strapped for money and time... Read more
It’s not unusual to find Playboy magazine pushing the boundaries. This time, working with creative agency, Y&R, the magazine is encouraging its readers’ to get their minds in the gutter.... Read more
Playboy South Africa scored a couple of big hits this week. Not only did the magazine take over from Huisgenoot as the most talked about magazine on Facebook, but its ad – called Hair... Read more
Playboy South Africa, version two, hit the shelves this week, after months of hype and a launch party in Johannesburg. Following on the launch issue is an advertising campaign that is making... Read more
Playboy version 2011 is relaunching in South Africa in April. It is not the first time Hugh Hefner’s long-lived magazine has graced shelves in this country. It was closed down then, but is a... Read more
