*CYBERTORIAL: The full year release of the new BRC RAM data will confirm that radio is more important than ever in the mix. Lerlynn Latief, head of media and market Intelligence at Mediamark... Read more
The November 2016 BRC RAM (Radio Audience Measurement) results were released recently. Having spent decades in the industry, dutifully attending dry as dust research presentations, I was str... Read more
Radio is still showing robust and stable measurement in South Africa, the Broadcast Research Council of South Africa (BRC) said this week as they released their November 2016 RAM presentatio... Read more
A number of community radio stations recently complained that RAMs results released by Broadcast Research Council were illegitimate and inaccurate. But The Media Connection, South Africa’s n... Read more
A group of community radio stations believe the new Radio Audience Measurement Survey done by TNS for the Broadcast Research Council (BRC) is illegitimate. “We believe that BRC did their RAM... Read more
Last week, the latest Radio Audience Measurement (RAM) listenership figures were released by the Broadcast Research Council (BRC). The release heralds some significant changes in audience re... Read more
