Future-proofing currency research in line with the changing landscape became paramount in 2020, a year that required us to innovate and operate outside of our comfort zones. We were presente... Read more
The Broadcast Research Council of South Africa (BRC) has released an interim radio dataset to the industry. The RAMS has been on hold due to the Covid-19 pandemic. Read more
*CYBERTORIAL: The full year release of the new BRC RAM data will confirm that radio is more important than ever in the mix. Lerlynn Latief, head of media and market Intelligence at Mediamark... Read more
The November 2016 BRC RAM (Radio Audience Measurement) results were released recently. Having spent decades in the industry, dutifully attending dry as dust research presentations, I was str... Read more
Radio is still showing robust and stable measurement in South Africa, the Broadcast Research Council of South Africa (BRC) said this week as they released their November 2016 RAM presentatio... Read more
A number of community radio stations recently complained that RAMs results released by Broadcast Research Council were illegitimate and inaccurate. But The Media Connection, South Africa’s n... Read more
