The disability market, data and insights, and rural audience measurement techniques
The final day of this year’s #PAMRO2019 conference offered up six more thought-provoking presentations, discussions, and two accolades awarded.
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Tag: research data
Fusion needed in South African media research
Media strategists are still frustrated by the isolation of different media research currencies, wanting a single source for proper comparisons.
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The only consistent thing about research is… nothing
AMPS is effectively gone. LSMs are no longer relevant and the Establishment Survey is launching in 2017. What is a ...
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