Creating content matters… more than anything else
Social media is not a strategy. It is not an advertising platform. It is not a sales platform. Amanda Patterson ...
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Tag: social media platforms
A mixup of personal and business on social
The world of social media causes interesting mixups. Personal and business lives are much closer these days than in a ...
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Like, so now what?
As brand warriors battle it out on the social media platform for consumer favour, ‘Like’ has shed its identity as ...
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Digital media study shows growth in ad market
Research commissioned by the Digital Media and Marketing Association (DMMA) has shown that spend is growing steadily in South Africa, ...
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So, just who does your social media opinion belong to…
As a journalist, do you represent your publication when you voice your unpopular opinion in the social media? Samantha Moolman ...
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#PrayForJapan
Jason Heller, writing on MediaPost.com’s Online Spin blogspot, says while social media has clearly increased the impact of activism, marketers ...
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