Five things publishers can do to increase revenue
In their Programmatic Advertising Forecast, eMarketer states that non-programmatic spend – the traditional insertion order based deals – is in ...
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Tag: tech
Newspapers have become news brands as publishers go multiplatform
Cybertorial* When publishers speak of a newspaper these days, they generally mean more than the newsprint paper that is either ...
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A clear vision and a focus on people to take Mediacom to new heights
Making Mediacom the number one media agency in South Africa is a tall order, but it’s one that new CEO ...
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2017 will be the year of AR, video and mobile commerce
From fake news shaping world affairs to the planet’s short-lived love affair with the Pokemon Go augmented reality game, 2016 ...
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Amazon’s Alexa is coming to SA tech
South African tech enthusiasts will be excited about three big trends which came out of this year’s Consumer Electronic Show ...
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Does your smartphone make you less likely to trust others?
Imagine you are visiting a new city and get lost on your way to that famous must-see museum. In times ...
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