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Total Video Measurement (TVM) will launch in South Africa on 1 January 2027. TVM will replace TAMS and measure television ...
Read moreDetailsAccording to the Broadcast Research Council of South Africa (BRC), the core of South African TV measurement, the TAMS (TV ...
Read moreDetailsNielsen, with the South African Audience Research Foundation (Saarf), has introduced a large number (55% more) of new households to ...
Read moreDetailsThe South African Advertising Research Foundation (SAARF) has released the latest Television Audience Measurement Survey figures. The TAMS universe is ...
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