WPP has been named as The Coca-Cola Company’s global marketing network partner as part of a relationship that will span more than 200 markets around the world. Read more
Mark Read, chief executive officer of WPP, the world’s largest advertising company, has given a fascinating insight into how WPP sees the world of marketing, advertising and media developing... Read more
Anzu, the global advertising platform dedicated to gaming, has announced $9 million in new funding, including from WPP and the Sony Investment Fund. Read more
Anzu.io has announced a new partnership with Digiseg, which will bring precise, cookie-free data to in-game advertisers, enhancing the value of their digital campaigns. Read more