Daniel Steyn is an Integrated OOH communications Specialist & Account Director at Posterscope. He has 15 years working experience (5 years in a specialist OOH role) across disciplines of signage & outdoor advertising, conferencing & events, urban heritage & public culture, digital advertising & media. He’s worked on projects in Europe, Southern Africa, North Africa and the Middle East. Daniel has in-depth understanding of the roles signage and outdoor advertising play in urban environments, and of the positive impact integrated OOH media touch points play in successful brand communication.