Last Friday, Mark Zuckerberg announced changes to the Facebook algorithm, which will once again alter the content users see and engage with. In a nutshell, non-advertising brand content will get even less visibility and people will see more content from family and friends. If you thought Facebook was throttling what your community sees as a […] Read more
With less than a month to go until the elective conference on 16 December 2017, brand ANC has failed to lead social media conversations about the elective conference in a unified voice. Read more
Social media research shows the most prevalent perception from the public is that brand ANC is not united. This causes more damage for the brand and increases social media factionalism. Read more
