Advertising
Pitch perfect or idea theft?
“Good artists borrow, great artists steal.” This provocative quote, often attributed to Pablo Picasso, suggests that all creativity is derivative....
Read more
Consumers, AI and what is next in advertising
Janette Hardman (country head of Microsoft Advertising South Africa for InMobi Advertising), Mike Luscombe (director of partner sales, EMEA and...
Read more
Case study: The power of creativity displayed in imaginary Bullet Proof Park
The Bullet Proof Park campaign highlights the power of creativity to find solutions – and drive real activism and change...
Read more
Digital transformation is not about tech but about people, purpose and precision
In the African context, digital transformation is often misunderstood as just a matter of adopting new tools or platforms. But...
Read more
Beyond retail media: Biggest digital opportunity hiding in plain sight
You’ve probably heard the term 'commerce media' – but what is it really? And why should South African businesses across...
Read more
Freedom Day special: Ways of unlocking creative freedom
As South Africa gets ready to commemorate the 31st anniversary of its democracy, and to celebrate its collective freedom, it...
Read more
