Communications
The ‘Cat’ in the bag: Woolies’ lesson in reputation management
When your brand becomes part of a national joke, it can feel like the ground is shifting under your feet....
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The rise of the fractional communications leader
In recent years, fractional executives have become a familiar part of the business landscape. Fractional CMOs, CFOs and CTOs offer...
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What the G20 taught us about marketing, media and reputation leadership
South Africa’s hosting of the G20 Summit in 2025 wasn’t just a diplomatic milestone. It was a live, high-stakes demonstration of...
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Choose your words with care during the 16 days of activism campaign
This 16 Days, Quote This Woman+, an African feminist non-profit working for a gender-just media, calls on all thought-leaders and...
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Stop apologising for success: Why the ‘mock crisis’ trend misses the mark
Every few months the marketing world latches onto a new trend. Some are refreshing. Some build genuine connections. Then there...
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Pluck the day
We all know the translation of Horace's Carpe Diem - "seize the day". I sometimes think this translation demands us...
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