Radio
Browse the latest media news articles below to get the inside scoop on the radio industry.
Walking the talk one day at a time
702 launched a repositioned brand in October 2020 – essentially a commitment to its audiences to deliver the information and...
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BRC’s ‘blank canvas’ painted with RAMS data
Broadcast Research Council of South Africa and researcher Ipsos used a “blank canvas” to meet the needs of the radio...
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Y-Not? YFM undergoes brand evolution
Today, YFM, iconic in its mere existence and fondly referred to as ‘Y’ undergoes an official evolution. The station synonymous...
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Safeguarding your window to the world on World Day for Audiovisual Heritage
The National Association of Broadcasters (NAB) joins its counterparts worldwide today (27 October) in marking World Day for Audiovisual Heritage,...
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How commercial radio is spreading the ‘get vaxxed’ message
Across the country, broadcasters are leading the message to get vaccinated with presenters being vaccinated ‘on air’ and/or publicly posting...
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Message, medium, method: How radio delivers insights-driven content marketing
Movie buffs are sure to remember the line, “If you build it, they will come” from Kevin Costner’s 1989 Field...
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