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![How bad writing (and inane slogans) can harm a brand’s image [part 3]](https://themediaonline.co.za/wp-content/uploads/2011/09/Screen-Shot-2011-09-13-at-7.04.56-PM.png)
How bad writing (and inane slogans) can harm a brand’s image [part 3]
Caryn Gootkin takes a deep breath, warms her cold feet and dives in head first, going much deeper than ever...
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Why we need mentors, and what you can do about it
You know what our industry needs? We need more mentors, writes Cory Treffiletti on MediaPost. The business is growing rapidly, and...
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The importance of SMS in an instant messaging world
While a cat has nine lives, it seems that SMS has an infinite number of lives. So while the rise...
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Don’t let sensitive company info leak via social networks
You may have been amused by the futility of a gag order in Britain earlier this year that sought to suppress...
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Igniting the social graph
‘Igniting the social graph’ was just one of the catchy take home phrases from the Habari Media ‘tuongee’, or mini-symposium,...
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Google closes the gap between online & real-world commerce
The gap between the online environment and the physical retail landscape is narrowing rapidly, a trend that holds some major...
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