365 Digital’s inaugural Ad Tech Masterclass event this week offered some fascinating insights. Here are the key takeaways. Read more
The Media Online’s weekly round up. Sunday Times launches Money, with Laura du Preez to edit. Viacom International Media Networks announces key appointments. HoneyKome announces the pr... Read more
In their Programmatic Advertising Forecast, eMarketer states that non-programmatic spend – the traditional insertion order based deals – is in steady decline and that programmatic advertisin... Read more
Media Moves… TheMediaOnline’s weekly round up. Primedia Broadcasting launches digital audio advertising.Werner Lindemann to lead Mediamark’s continued transformation. Craig Nicholson n... Read more
Digital media agency Mark1 has bought two top line digital businesses – Primedia’s Dash of Lime and 365 Digital – in a deal that becomes effective 01 June 2016. “After a detailed review of i... Read more
