Tag: advertising technology

The Media Online’s weekly round-up of media business moves, all in one place The BIG move: Naritive takes its Attention Intelligence ...

The FTC and 22 US states have sued Amazon, alleging it secretly inflated advertising auction prices for more than seven ...

Context may become more valuable than targeting: Conversational AI shifts advertising from identifying who a consumer is to understanding what ...

Wonga used AI video generation to extend its 2026 'Yoh! to Yebo' campaign across TV, VOD, digital and out-of-home. Google ...

DOOH.co.za is now OOH Central, a "central platform that represents and connects the entire OOH industry. The new identity better ...

Ghost click farms drain ad budgets through sophisticated fake clicks and fraudulent engagement signals. Modern ad fraud schemes such as ...