The best days to hit shopping’s hot spots
Logically, the weekend is the busiest time in the shops. Long standing research supports it; retailers know it and understand ...
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Tag: advertising
No, it’s NOT just window dressing
Gone are the days when we relied purely on television and the revered rating to reach our target market. The ...
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Dogs and David Beckham: SA can learn a lot from the Super Bowl
The US’s most watched annual sporting extravaganza - the Super Bowl - highlighted the significant potential of out of home ...
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Seven reasons to advertise in custom magazines
Custom magazines are invariably linked to a specific retail brand, so why would anyone else want to advertise their brand ...
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Two faces of Facebook: how it will change advertising forever
Facebook is now rapidly morphing into a two-headed beast. The reason is its intended initial public offering (IPO), a stock ...
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Millennials still ‘like’ traditional advertising
NEW YORK - Millennials may be the tech-savviest generation yet, spending more time surfing the web and on social media ...
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