High data costs, the Google and Facebook duopoly, questions around viewability, ad fraud, return on investment and brand safety constrain the growth of mobile advertising in South Africa. Read more
The mobile gaming app market is bigger than many people would think, and its innovative advertising options should be noted. Read more
DGB, one of South Africa’s leading wholesaler, distributors and producers of premium wines and spirits has commissioned Mxit to flight its national Bacardi Gold ‘Win a House Party’ campaign,... Read more
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