How AI is helping drive results for digital advertising campaigns
The use of AI in advertising is rapidly bringing about “a sea change, and there are not just examples here ...
Read more
Tag: Brian Veseling
Membership now accounts for 40% of overall revenues for Daily Maverick
For the Daily Maverick, 'active' refers to people whose money is actually coming in today, Fran Beighton, General Manager of ...
Read more
Want to reach younger audiences? Help is likely already working in your newsroom
Ask a major news publisher which new readers they’d most like to reach, and odds are their first response will ...
Read more
Belly Off ‘works out’ and pays off for Media24
In early 2015, the editors of Men's Health at Media24 in South Africa came up with a way to try ...
Read more
That social media conundrum: ‘Who can say no to 1.6 billion users?’
Andreas Pfeiffer asked this question to participants attending Digital Media World at WAN-IFRA's World Publishing Expo in Vienna. Pfeiffer was ...
Read more
Publishers share experiences, tips for working with online video
With the online video revolution gathering momentum and starting to disrupt linear TV, many newsrooms are putting video production at ...
Read more
