Tag: consumer insights

Let’s face it: life in South Africa is hard and there are a lot of things we have to worry ...

When a mega-sample of 30 000 mid-income South Africans participating in the latest BrandMapp survey were given a list of ...

MediaCom South Africa has made several strategic staff moves in line with the global repositioning and restructuring of the media ...

With a growing range of plant-based and meat-alternatives on the market and increasing interest among meat-eaters to engage in this ...

As we experienced the first-ever Black Friday (and Cyber-Monday) promotional phenomenon under lockdown, the dominance of online shopping platforms has ...

A decade of media evolution has taken place in a few short months. In-home media consumption grew, while consumer confidence ...