[PRESS OFFICE] Airport Ads has strengthened its Visionet network with the addition of a new large format DOOH site at O.R. Tambo International Airport. Read more
[PRESS OFFICE] Michael Brits, Business Development Manager, and Ben Harris, Managing Director at Tractor Outdoor, weigh in on national expansion of their digital network and more. Read more
Programmatic digital out of home or 'pDOOH' continues to be the potential Holy Grail for many media agencies, media owners, and ad tech suppliers. Read more
The OMC has introduced a formula to calculate the viewability of digital ads to supply advertisers with realistic reach and frequency figures for DOOH. Read more
[PRESS OFFICE] To help combat the shortage of masks, Polo has put together a task team in their shirt factory in Atlantis to manufacture these cotton face masks for commuters. Read more
'Empathic media' is an advertising system capable of sensing aural, visual, physiological, or other feedback of a consumer in response to marketing stimuli. Read more