Fahmeeda Cassim-Surtee: Entertainment is her business
Once upon a time the TV story was a simple one. Make a TVC, buy space and time, get reach, ...
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Tag: DStv Media Sales
And this year’s award goes to… our MOST amazing sponsors
Preparations for the 11th MOST Awards have shifted up a gear and sponsorships are being snapped up faster than ever before. ...
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In the dark: How loadshedding impacted on TV viewing and advertising
Media agencies, servicing clients with media auditors, would do well to initiate discussions around the issue of loadshedding and TV ...
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Sights and sounds from the 2018 MOST Awards (pics and videos)
The alcohol flowed, people danced their socks off, and catch-up sessions were the order of the night at the 2018 ...
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Telling stories through data analysis and providing insights
Data underpins decision making in DStv Media Sales, and a team of analysts and media strategists bring data to life, ...
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Branded content: The next Holy Grail?
South African marketers have clearly embraced new branded content opportunities. This discipline is certain to grow, as will the understanding ...
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